Meridian Farm Market and Meridian Farmhouse (“Meridian”) values your privacy and is committed to protecting your privacy.
Collection of Personal Information
We collect the following personal information:
- Birth date
- Email address
- Mailing address
- Telephone number
- Banking and/or credit card information for payments
- account information when using our e-commerce website (our “Website”)
We also collect data about the frequency of your visits to our Website, any interactions with our e-mails and social media, and other information that you have communicated to us. We collect this information so that we can continually offer you the best service.
In Store Purchase
When you use a debit or credit card or mobile wallet to purchase items at any of our stores (please see the location of our stores on our Website, collectively the “Stores”) we collect the payment-related information in order to process your payment. This information is not stored by us and is relayed directly our payment processor.
When you place an order on our Website we collect payment information which is processed by Online Mart (https://www.td.com/privacy-and-security/privacy-and-security/our-privacy-commitments/td-privacy-highlights/index.jsp), we also collect your Personal Information to process your order. We use this information to process and deliver your order, respond to any requests you may have about your order and to contact you.
We may also combine your Personal Information with that of other individuals to create aggregate data which we will use to improve our products and services and to develop new ones. Aggregate data is general information about groups of clients but not about you as an individual. We may also disclose aggregate client data which we may use in our internal research and to tailor our promotional offers. Your data will never be individually identified or identifiable in reports of the research findings; only aggregated data (group averages) will be presented.
You do not need to register to visit and view our Website. However, to take advantage of online grocery orders, we require you to register and create an account. When you create an account we collect your Personal Information which will include a password of your choosing. We may also request other optional information during registration, which you may choose not to provide. We use this information to identify who you are and to administer your use of the Website, including your purchases and participation in contests, promotions and surveys.
For your convenience, we may offer links from our website to other websites. However, Meridian is not responsible for, nor do we accept any liability for, the personal information collection, use and disclosure practices of other entities to which our website may link. You should consult the privacy policies of these other entities before providing any personal information on their websites.
As you navigate through and interact with our Website, we use automatic data collection technologies, such as cookies and web beacons, to collect information about your equipment, browsing actions and patterns.
Cookies are small text files that are placed on your computer when you visit our Website. Cookies may automatically collect information such as an identifier assigned to your device, your Internet Protocol address (IP address), time spent on our Website, web pages or websites visited, browsing habits, and preferences.
We may use both session cookies and persistent cookies on our Website. A “session” cookie lasts for a single browser session only and is deleted when the user closes the web browser. A “persistent” cookie remains on the user’s device (even while powered off) until it expires or is deleted.
Cookies and similar tools are used in the following ways on our Website:
- We use web beacons in our email communications to determine whether an email we sent was opened and whether you clicked on any of the links within the email communication.
Use and Disclosure of Personal Information
Meridian collects and uses your information for the following purposes:
- to communicate with you (for example to allow our customer service department to respond to you by message, chat or email);
- to determine your eligibility for receiving our products and services;
- to provide you with a copy of your receipt;
- to invite you to participate in client surveys or other opinion-gathering devices that assist us in making our services more responsive to your needs;
- to inform you of various matters relating to the services or merchandise you have purchased or may be interested in;
- when in line with the preferences you have shared with us, to provide you with information or advertising relating to our products or services;
- to conduct contests, prize draws, competitions and other special promotions;
- to screen our orders for potential risk or fraud;
- to protect against harm to the rights, property and safety of Meridian, our employees, our clients and others.
We will retain your Personal information only as long as necessary for the fulfillment of those purposes. We will not use or disclose your Personal Information for any purpose other than those for which it was collected, except with your consent, or as required or authorized or required by law
Third Party Service Providers
We may transfer (or otherwise make available) your Personal Information to affiliates or service providers that provide services on our behalf, such as processing payments, storing customer data, hosting our Website, analyzing our business, running our contests and promotions, and communicating with you. Your Personal Information will not be added to their mailing lists without your consent nor will they contact you in any manner except to provide services on our behalf.
Your knowledge and consent are required for the collection, use, or disclosure of your Personal Information. When you access our Website or use any of our services either on our Website or at one of our Stores, you consent to the use of your Personal Information for the purposes listed above. You may refuse or withdraw your consent at any time; however we may not then be able to provide you with our full range of services. We will advise you when you refuse or withdraw your consent of the impact that will have on what we are able to provide. For information on withdrawing your consent, please contact our Privacy Officer.
Meridian will take reasonable efforts to ensure that your Personal Information is accurate, complete and current as required for the purposes for which it was collected. If necessary, we will correct or amend your Personal Information if its accuracy is challenged and found to be deficient.
Protection and Safeguards
Any files with your Personal Information will be kept in a secure area with policies to ensure that information regarding our customers are protected from unauthorized access, collection, use, disclosure, copying, modification and disposal. Only duly authorized individuals, who need to have access to such information in order to perform their duties, will have access to such information.
Openness and Transparency
You have the right to request access to your Personal Information that is under our control. Upon request, in writing to the Privacy Officer, we will inform you of the existence, use and disclosure of your Personal Information and you will be given access to that information, to the extent permissible by law. If any of your information is inaccurate or incomplete you may request that we amend the information.
Accountability and Recourse
Privacy Officer Meridian Farm Market Unit 210 – 11980 227th Street Maple Ridge, BC V2X 6J2
Changes to this Policy
Effective Date: March 31, 2022
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